Mont Blanc Emblem The challenge To promote the

Mont Blanc Emblem The challenge To promote the

Mont Blanc
Emblem

The challenge
To promote the premium brands fragrance Emblem to affluent,
high-end males in a shopping mall environment.

What we did
Mont Blanc took a 2 week campaign on iconic and walkway screens
across 6 of our high-end hero sites including Bluewater, The Bullring
and Liverpool One.

The results
The landscape screens were a great solution to their landscape
creative and Mont Blanc reached 5.4 million shoppers in just 2
weeks.
Environment: Malls

Media: Digital

Campaign: National

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